The blackout during Super Bowl 47 lasted about 35 minutes and did wonders or advertisers.
Digital marketing done by many companies during the blackout was "fantastic," said tech expert Shelly Palmer.
"There was an awful lot of Twitter in velocity in mass… The Super Bowl ads that were available in preview saw a 600 percent increase in recall. So when people say you skip ads but here you have ads becoming content. Then you had Twitter to the mix and you have people talking about the Brand Bowl, it's pretty impressive."
Wednesday, June 19 2013 1:46 PM EDT2013-06-19 17:46:33 GMT
June 19 is National Dine Out Day. Restaurants and vendors across the country are contributing a percentage of their revenues for the day to the NJ Relief Fund to benefit Superstorm Sandy victims.
June 19 is National Dine Out Day. Restaurants and vendors across the country are contributing a percentage of their revenues for the day to the NJ Relief Fund to benefit Superstorm Sandy victims.
Wednesday, June 19 2013 10:40 AM EDT2013-06-19 14:40:31 GMT
One of her fellow contestants drew a blank when asked a question, but Erin Brady of Connecticut hit it right out of the park at the Miss USA 2013 contest. The newly crowned beauty queen graced the set of GDNY on Wednesday.
One of her fellow contestants drew a blank when asked a question, but Erin Brady of Connecticut hit it right out of the park at the Miss USA 2013 contest. The newly crowned beauty queen graced the set of GDNY on Wednesday.
Wednesday, June 19 2013 10:36 AM EDT2013-06-19 14:36:30 GMT
New mom Vanessa Lachey is starring in the upcoming FOX TV show, 'Dads,' airing Tuesdays at 8 p.m. starting in the fall. Despite a busy schedule, he's taking time out to promote the Everyday Effect campaign in New York City on Wednesday. Pop-up beauty, grooming, oral care, home and pet care services using P&G products will be provided throughout the day.
New mom Vanessa Lachey is starring in the upcoming FOX TV show, 'Dads,' airing Tuesdays at 8 p.m. starting in the fall. Despite a busy schedule, he's taking time out to promote the Everyday Effect campaign in New York City on Wednesday. Pop-up beauty, grooming, oral care, home and pet care services using P&G products will be provided throughout the day.
Wednesday, June 19 2013 7:51 AM EDT2013-06-19 11:51:52 GMT
You can watch a LIVE taping of the X Factor auditions at Nassau Coliseum on June 19-21. Judges Simon Cowell, Demi Lovato, Kelly Rowland and Paulina Rubio will be on hand. Tickets are free.
You can watch a LIVE taping of the X Factor auditions at Nassau Coliseum on June 19-21. Judges Simon Cowell, Demi Lovato, Kelly Rowland and Paulina Rubio will be on hand. Tickets are free.
Wednesday, June 19 2013 6:07 AM EDT2013-06-19 10:07:22 GMT
NYC
Nearly 3 million New Yorkers' homes are now in evacuation zones that cover more than a third of the city's population, under new maps released Tuesday.
Nearly 3 million New Yorkers' homes are now in evacuation zones that cover more than a third of the city's population, under new maps released Tuesday.In the wake of Superstorm Sandy, officials said last month, the number of zones would double and encompass about 600,000 more residents.
Tuesday, June 18 2013 10:28 AM EDT2013-06-18 14:28:14 GMT
The competitive streak between Rosanna and Greg continues. This time, the Good Day duo faced off in a comedy challenge. The competition was fierce especially with mentors Linda Smith lending Ro a hand, and Colin Quinn helping Greg hone his routine. In the end, it was Rosanna who was the overall favorite.
The competitive streak between Rosanna and Greg continues. This time, the Good Day duo faced off in a comedy challenge. The competition was fierce especially with mentors Linda Smith lending Ro a hand, and Colin Quinn helping Greg hone his routine. In the end, it was Rosanna who was the overall favorite.
Tuesday, June 18 2013 10:07 AM EDT2013-06-18 14:07:14 GMT
Boxing returns to the Barclays Center next weekend when Paulie 'Magic Man' Malignaggi takes on Adrien Broner. The WBA Welterweight champion and Brooklyn native sat down with Rosanna and Greg to talk about the fight.
Boxing returns to the Barclays Center next weekend when Paulie 'Magic Man' Malignaggi takes on Adrien Broner. The WBA Welterweight champion and Brooklyn native sat down with Rosanna and Greg to talk about the fight.
Tuesday, June 18 2013 9:59 AM EDT2013-06-18 13:59:58 GMT
Famed dancer Savion Glover is taking tap dancing to new heights with a show at the Joyce Theater. Glover and members of the ensemble hit the floor with a preview for Good Day NY.
Famed dancer Savion Glover is taking tap dancing to new heights with a show at the Joyce Theater. Glover and members of the ensemble hit the floor with a preview for Good Day NY.
Tuesday, June 18 2013 9:21 AM EDT2013-06-18 13:21:36 GMT
A familiar face at the most important fashion shows in the world is behind a new book all about the little black dress. Andre Leon Talley, Editor In-Chief, Numero Russia, and former creative director of Vogue gave GDNY a closer look at "Little Black Dress."
A familiar face at the most important fashion shows in the world is behind a new book all about the little black dress. Andre Leon Talley, Editor In-Chief, Numero Russia, and former creative director of Vogue gave GDNY a closer look at "Little Black Dress."
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