A Look At 'Stupid Studies'

A Look At 'Stupid Studies'

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Beer is sometimes the subject of "stupid studies" Beer is sometimes the subject of "stupid studies"
One study tested phones being microwave One study tested phones being microwave

No matter how hard I try to think of these eel or frogs as appetizing, I just couldn't. But University of Minnesota researchers say that if you take a little time to think about the food you're eating, or perform a little ritual before having it, like singing "happy birthday" before eating cake, it makes it more delicious.

A stupid study? Some think so.

But media writer Jon Friedman says that these studies are sometimes more about the money, publicity or marketing, than the science.

"They do these thing to attract publicity, whether it's newspapers, television, online, they want the publicity," says Friedman.

For instance, there's one study that says drinking a lot of beer is good for you. It was paid for by the Japanese beer company Sapporo. And then there's another study saying that 97% of parents dread long family car trips. That was paid for by a toy company.

"In terms of business, it could be use it or lose it. They get grants and they're told, 'use the money by December 31 or else the money is gone and goes back to us.' So of course, it's use it or lose it, which is good business sense," says Friedman.

Here are some more stupid studies that fans sent in: One study did a scientific comparison of apples and oranges. And another found horses' favorite flavors. Among the favorite flavors, bananas and carrots. Wow, what a shock.

Here's another: men mostly have sex, food and sleep on their brain.

After asking around some more, a person on the street told us, "I was thinking that this exact study of stupid studies is a stupid study."

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