Inside DiVilma: Viral Orlando cinnamon roll sensation opens first store
The 407's Lauren Margolis visited DiVilma to check out their very first brick-and-mortar storefront in Orlando! Founder Maria Garcia originally started baking cinnamon rolls at home to sell at local vendor markets, quickly building a loyal following for her fluffy textures and unique flavors. The brand sold a staggering 3,000 cinnamon rolls during its grand opening weekend.
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Inside DiVilma: Viral Orlando cinnamon roll sensation opens first store
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